Hi, I'm Alexia!
A strategist with a passion for words
I’m an endlessly curious person who, despite loving discovering new things, constantly re-watches the same series and listens to the same playlist on repeat.
I was raised in the bicultural community along the Mexico-U.S. border, where my curiosity was sparked by seeing how similar and different cultures are.
All my life, I’ve been described as observant and empathetic—quick to understand people when I talk to them. Now, as a strategist, I draw on my empathy and curiosity to build connections between brands and their audiences.
I earned my B.A. in Media Advertising with a minor in Psychology from UT El Paso and my M.S. in Advertising from Boston University. When I’m not finding new things to learn, I’m re-watching Modern Family and Gilmore Girls, watching musicals, and searching for the perfect brownie recipe (sadly, I haven’t found it yet).
